Privacy policy

Breedology L.L.C. collects and processes Personal Data belonging to our customers. We keep your information confidential and will not use it for any other purpose other than to administer customer accounts, orders, and payments. 

What information do we collect?

We collect Personal Data provided by yourself, including:

  • Contact Information, including your name, contact details, e-mail address, and any other information which you add to your account profile,
  • Order history and payment details if you make any purchases from us,
  • Records of your interactions with us,
  • Marketing preferences,
  • Information you provide us when you participate in competitions, surveys, and promotions,
  • Information collected automatically, using cookies and other tracking technologies.

Breedology L.L.C. does not store any payment details.

What do we use this personal data for?

Depending on how you use our Site, the purposes for which we use your personal data include:

  • Take, process, and fulfill your orders,
  • Maintain your account,
  • Personalise your website experience,
  • Inform you of new products and changes in formula,
  • Inform you of changes in pricing,
  • Show you targeted advertising, where we have your consent or are otherwise permitted to do so,
  • Inviting you to enter competitions and promotions,
  • To improve and grow our business,
  • To comply with our legal and regulatory obligations.
  • Invite you to participate in Customer Surveys (approx. every two years),
  • Optimize the effectiveness of our advertising,
  • Inform you of our support for Charity and Good Causes.

Who do we share this information with?

We may share your information with third-party partners acting on behalf of Breedology L.L.C. They include:

  • With our suppliers and service providers,
  • With our professional and legal advisors,
  • With third party companies engaged in fraud prevention and detection, including law enforcement or other governmental authorities,
  • Where we have your consent or are otherwise legally permitted to do so.

How do we protect your data?

We take great care in protecting your personal data. We have digital security processes and measures in place to ensure the utmost security at all times. Encryption methods such as SSL are utilised to protect customer data when in transit to and from this Site over a secure communications channel.

Your rights

You have certain rights in respect of your personal data, including the right to access, correct, and request the erasure of your personal data. You also have the right to object to your personal data being used for specific purposes, including marketing purposes. For any questions or concerns regarding your personal data, please keep in touch with us using the contact form on our website. 

Unsubscribing from Newsletters

To unsubscribe from our e-mail newsletter, please click the “unsubscribe” link on the footer of all mailings.

Children

Our Site is not intended for, and should not be used by, children under the age of 18. We do not knowingly collect personal data from children under 18.

Cookies explained

At Breedology L.L.C., we primarily use “cookies” and similar technologies to maintain your browsing experience on our website, measure its performance, and to deliver targeted advertising. Our use of this technologies does not mean we know any information about you. Our use of cookies is designed only to provide you with a better experience when using the website. We have no desire or intent to infringe on your privacy while using the website.